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| 1. |  | Zag: The Number One Strategy of High-Performance Brands from Peachpit Press Price: $16.47 Customer Review:  A friend recently recommended Zag to me. As a sales and marketing professional for over 25 years, I can attest that what you do different, rather than what everyone else does, is the key to prospering in challenging times. Zag takes time-tested principles of marketing, and adds some very smart and... |
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| 2. |  | Mastering Landscape Photography: The Luminous Landscape Essays from Rocky Nook Price: $26.37 Customer Review: The most important book I read when first starting out in photography (not terribly long ago, I admit), was Bryan Peterson's Understanding Exposure: How to Shoot Great Photographs with a Film or Digital Camera (Updated Edition). From it I learned an amazing amount about techniques for capturing the... |
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| 3. |  | Construction Management JumpStart from Sybex Price: $16.49 Customer Review:  The book is a useful overview of the management and administrative aspects of a commercial construction company. It is clearly written for a student or others considering entering the field. The organized presentation may clarify and refresh the thinking of a seasoned professional, but will provide... |
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| 4. |  | The IT Career Builder's Toolkit from Cisco Press Price: $28.35 Customer Review: Matt set out to provide a toolkit and not a cookbook and that is exactly what he has done. The difference between the two is that the toolkit provides you with the tools to build/repair almost anything while a cookbook provides you with specific "recipes" that answer very specific questions on how... |
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| 6. |  | Guerrilla Capacity Planning: A Tactical Approach to Planning for Highly Scalable Applications and Services from Springer Price: $39.96 Customer Review: Very readable coverage of Capacity Planning and Performance Management. Doesn't presume any previous knowledge, but doesn't talk down either. Several good chapters talking about queueing theory. A great practical handbook. |
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| 7. |  | Strategy Is Destiny: How Strategy-Making Shapes a Company's Future from Free Press Price: $23.46 Customer Review: This is mainly an academic book, yet it can be insightful for CEOs or high and middle level executives too. The book describes and analyzes the extensive work of Prof. Burgelman in Strategy Process. Strategy-making cannot be considered as a pret-a-porter suit, yet Prof. Burgelman's model provides... |
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| 8. |  | Becoming a Graphic Designer: A Guide to Careers in Design from John Wiley & Sons Customer Review: This book looks a little outdated, but that's just what I expected. The condition is good, and the price was the best available. Shipping was fairly timely. |
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| 9. |  | Serious Play: How the World's Best Companies Simulate to Innovate from Harvard Business School Press Price: $21.12 Customer Review:  If you already believe in creating building prototypes, don't spend the 213 pages. There are 190 pages that just say: big companies that succeed by building and iterating prototypes, and so should you. And yes, be sensible: - don't create "full scale" prototypes and start "living the... |
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| 10. |  | Human Resources JumpStart from Sybex Price: $22.49 Customer Review: I ordered this book to get a basic understanding of HR and it hit the nail on the head! I am very pleased with this easy and informative read :) |
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| 11. |  | Screen Printing (Graphic Communications) from Delmar Cengage Learning Price: $87.52 Customer Review: The book give a fare look at the printing industry, with many illustrated ex. from the past and the future. The technical side is problamatic due to its complexity, it very hard to make something from the writer experimental way of working with the screen (not allways according to the plan or... |
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| 12. |  | Get in the Game: Careers in the Game Industry (New Riders Games) from New Riders Games Price: $21.89 Customer Review: I am a graduate advisor at Westwood College and I really enjoyed this book. Marc really knows what he is talking about and I have started recommending the book to students here at school who are looking for some guidance. While I agree with another reviewer, the resumes are all based on people with... |
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| 13. |  | Complete Idiot's Guide to a Career in Computer Programming from Alpha Customer Review:  Unfortunately Liberty comes across with a chip on his shoulder against formal college education in this book. Statements like some of the best programmers he knows are "taxi drivers and psychologists" and former university training mainly teaches students to operate "mainframes". In the Introduction... |
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| 14. |  | eCommerce: Formulation of Strategy from Prentice Hall PTR Price: $28.42 Customer Review: This book is very informative on starting an ECommerce site. I especially like the instruction it gives on PLANNING the website and strategy beforehand. The book also discusses the important elements of creating a website, one being Top Management buy in. |
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| 15. |  | Digital Capital: Harnessing the Power of Business Webs from Harvard Business School Press Price: $27.50 Customer Review: A good overview about how all the digital platforms out there support business models and how companies make money in a new smart way. This is a well written book for businesses wishing to make money the current way. |
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| 16. |  | Measuring the Value of Partnering: How to Use Metrics to Plan, Develop, and Implement Successful Alliances from AMACOM Price: $26.95 Customer Review: This book is not at all what its title and blurb suggest. It purports to help you to assess strategic alliances by using "metrics", which are defined as "that which should be measured" (at xi). Unfortunately, the author has a distinctly inadequate approach to this concept: she will tell you that you... |
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| 17. | [no image] | Programmers at Work: Interviews With 19 Programmers Who Shaped the Computer Industry (Tempus) from Tempus Books Customer Review: I have to say, this is a great book, almost unique in its scope; I wish there were more books like this. There are many collections of short biographies of mathematicians, and a few of computer scientists, but that's not quite the same as programmers. If you want to know what programmers do, the... |
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| 18. |  | Computer Graphics and Animation: History, Careers, Expert Advice (Gardner's Guide Series) from Garth Gardner Company Price: $18.21 Customer Review: Computer Graphics And Animation: History, Careers, Expert Advice by computer expert and academician Garth Gardner is an extensive and informatively accessible tour through a variety of different artistic careers related to computers that are available for an aspiring computer graphics experts to... |
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| 19. |  | Getting a Job in CG: Real Advice from Reel People from Sybex Customer Review: this is one of the few books that offers practical advice on finding a job in the cg industry. besides the standard topics like putting together a resume and interviewing tips, it tells you what skills you need to build in order to be successful at different career paths (modeler vs rigger vs... |
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| 20. |  | Becoming a Real-Time Enterprise from McGraw-Hill Price: $26.37 Customer Review: I found the book to be well written. The author, addresses the need for the Real-Time Information, in today's business enviornment, very clearly. The way he defines the RTE with its cost and practicability in mind is very useful. The Models for planning and implementation, and the examples of the... |
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